John Rich, Travis Tritt Join Boycott Of Bud Light After Brand Partners With Dylan Mulvaney

John Rich/Travis Tritt
Frederick Breedon IV/Getty Images; Tim Mosenfelder/Getty Images

Country music stars John Rich and Travis Tritt have both joined in a boycott against Bud Light after the company went viral for a promotional deal with trans activist Dylan Mulvaney.

“What beer should my bar [Redneck Riviera] in Nashville replace #BudLight with?” Rich tweeted on Wednesday, which led fans to flood the comments with suggestions.

“I will be deleting all Anheuser-Busch products from my tour hospitality rider. I know many other artists who are doing the same,” Tritt shared on Twitter Wednesday evening. A few hours later, the singer also warned fans about purchasing Jack Daniel’s after an ad campaign featuring drag queens resurfaced online. 

“In full disclosure, I was on a tour sponsored by Budweiser in the 90’s. That was when Anheuser-Busch was American owned. A great American company that later sold out to the Europeans and became unrecognizable to the American consumer. Such a shame,” Tritt wrote in a follow-up.

These two weren’t the only country music stars posting strong reactions. On Tuesday, Kid Rock shared a video of himself shooting at cases of Bud Light. 

“Grandpa’s feeling a little frisky today. Let me say something to all of you and be as clear and concise as possible,” the musician said. “F*** Bud Light. And f*** Anheuser-Busch. Have a terrific day.”

These reactions are the result of Mulvaney posting a video over the weekend revealing a partnership with Bud Light. In an Instagram video, the activist showed off a personalized beer can. “Bud Light sent me possibly the best gift ever: a can with my face on it,” Mulvaney said in Instagram stories.

The influencer also shared a video ad for Bud Light during the company’s promotional event for the NCAA basketball tournament, which included the hashtag, “#budlightpartner.”


Bud Light responded by confirming the partnership in a statement. 

“Anheuser-Busch works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points,” an Anheuser-Busch spokesperson told Fox News.

“From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public,” the spokesperson added.

Many social media users called for boycotts, from casual beer drinkers to celebrities and bar owners. 

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The Daily Wire   >  Read   >  John Rich, Travis Tritt Join Boycott Of Bud Light After Brand Partners With Dylan Mulvaney