The Daily Wire’s new razor company, Jeremy’s Razors, has sold tens of thousands of subscriptions in its first week.
The razor company, named after Daily Wire co-CEO Jeremy Boreing, has sold 45,000 razor subscriptions and garnered more than 15 million views for its first ad across social media platforms. The company has also had astounding success on Twitter, having gained more than 114,000 followers on the website in just eight days.
“That’s 45,000 Americans who are tired of woke corporations who hate them getting their money. We have economic might. We just need great alternatives. Daily Wire is building those alternatives, and we’re certain there are a lot more than 45,000 people ready to build the future with us,” said Boreing in a statement.
The Daily Wire released its first featured ad for Jeremy’s Razors, a new company created in response to Harry’s razors pulling their ads from The Daily Wire in 2021 over “inexcusable” comments made by a host about gender identity. The company’s products can be purchased at ihateharrys.com.
“Jeremy’s Razors is more than a men’s grooming line. Jeremy’s Razors is a message to woke corporations that hate half the country, but love to take their money: your customers have the power to choose, and they’re not afraid to do so,” the company said in a statement during launch week.
The company’s first ad, which was widely praised by conservatives and non-woke influencers alike, currently has more than 2.2 million pageviews on Twitter. On YouTube, the commercial has more than 10 million views. On Facebook, Instagram, and TikTok, the video has amassed more than 2.8 million views across several Daily Wire affiliated accounts.
Backed by a multi-million dollar advertising campaign, the company released its first Jeremy’s Razors ad last week which features the McLaren-driving “god-king,” Jeremy Boreing, walking through The Daily Wire’s headquarters and torching a pack of Harry’s Razors. It can be seen here:
A year ago, Harry’s Razors advertised on our shows. But then, they pulled their ads due to “values misalignment”. Introducing Jeremy’s Razors. Stop giving your money to woke corporations that hate you. Give it to the god-king: https://t.co/DLWEe8hraR pic.twitter.com/yt5gVG8pl0
— Daily Wire (@realDailyWire) March 22, 2022
On Friday night, Boreing joined Fox News Tucker Carlson to explain why Jeremy’s Razors is needed in the conservative movement and why the commercial was so crucial to the project,
“The commercial was so important to me,” Boreing also told Carlson. “I wanted to make a statement as much as anything, because I’m tired of the … virtue-signaling companies like Harry’s, assuming that everyday Americans have no economic alternatives, so they just insult us any chance they get.”
“But I’m also tired of this sort of non-profit mentality on the Right that responds to every attack with the same tired sort of cycle of lose, complain, and beg for donations,” Boreing continued. “That’s just a recipe for failure.”
“We have to be constructive, we have to be building a future, and I wanted that to be the statement that we made, and I thought if we actually sell some razors, that would just make the joke that much funnier, and boy have we sold razors,” The Daily Wire co-CEO added.
In addition to sales and views, the official Twitter account of Jeremy’s Razors has more than 114,000 followers. Harry’s has just 33,024 followers, as of press time.
Last week, Jeremy’s Razors said in a press release that the company “will begin accepting pre-orders for shaving kits today that customers can expect to be delivered by Father’s Day. Pre-orders can be placed at ihateharrys.com.”
According to that press release, the shaving kits include:
- A strong razor handle (not like the Beta stuff other brands use)
- Jeremy’s Green Tea & Menthol Shave Cream and Post Shave Balm, hand-selected by “the god-king”
- Eight razor cartridges
- A razor subscription to keep that mug looking fresh, forever