A popular fast food chain is giving away $1 million in free gas cards to customers in order to help them deal with high gas prices across the country.
Bojangles, a chain of fried chicken restaurants popular throughout the South, is giving customers who buy a family meal a $10 gas gift card to offset record-high fuel costs.
“Let us fuel your day, in more ways than one,” Bojangles said in an ad posted to its official Twitter account. “We’re giving away $1 million in gas cards with select family meal purchases. Come on by for a $10 gas card with your next purchase of a 12-piece or 20-piece Fried Chicken Family Meal, while supplies last.”
We’re giving away $1 MILLION IN GAS CARDS! When you purchase a 12-piece or 20-piece Fried Chicken Family Meal, you’ll receive one (1) $10 gas card! While supplies last. Valid at participating locations. For complete terms and conditions visit: https://t.co/aXoT794Fov pic.twitter.com/fNesihTGBW
— Bojangles (@Bojangles) April 4, 2022
The company also issued a statement on its website announcing the move.
“Bojangles, the legendary Southern food chain known for its chicken, biscuits and tea, is giving away $1 million in free gas to help customers offset the rising cost of fueling up their tanks,” the company wrote. “Beginning today until supplies run out, every purchase of a Bojangles Family Meal – featuring 12 or 20 pieces of bone-in chicken, plus scratch-made biscuits, choice of home-style fixins and Legendary Iced Tea® – will come with a $10 gas gift card.”
“Southerners are known for being friendly neighbors, so as a Southern brand, it’s in our DNA to want to help our customers who are feeling the pain of soaring gas prices,” Bojangles Chief Brand and Marketing Officer Jackie Woodward said in the press release. “We don’t want anyone to have to choose between enjoying a delicious meal with the family or buying gas, so let Bojangles help with both.”
“Gas prices reached the highest levels on record in March 2022,” the company wrote further, citing data from AAA. “As a family-forward chain known for providing great food and tremendous value, Bojangles saw an opportunity to rally and help thousands of customers during the gas crunch.”
‘This is the first time in Bojangles’ history that we’ve ever given away $1 million, but we know our customers are worth it, and we’re just glad that we could come together with all of our franchisees to support them,” said Woodward. “The $10 gas cards are available while supplies last on all 12- or 20-piece bone-in chicken Family Meals purchased in-store, at the drive-thru or with order ahead using the Bojangles app.”
Gas prices reached record highs in early March, as The Daily Wire reported. AAA recorded an all-time high on March 11. Gas prices soared to a national average of $4.331 a gallon, breaking previous records. According to AAA, the national average currently sits at $4.189 a gallon. In California, the statewide average is $5.854 per gallon.
The idea of giving consumers gas cards has also been mulled by government officials. The White House briefly considered giving away gas cards to consumers, but the idea was mocked by conservatives and shot down by policymakers. But House Speaker Nancy Pelosi resurrected the idea of rebate cards at a press conference last week, amid further calls to suspend the federal gas tax.