On Wednesday evening, The Daily Wire’s co-CEO and “god-king” Jeremy Boreing announced at The Daily Wire Company Townhall that the company will “invest a minimum of $100 million over the next three years into a line of live-action and animated children’s entertainment on its streaming platform.” The content will be available to Daily Wire subscribers starting in the Spring of 2023.
“Americans are tired of giving their money to woke corporations who hate them,” said Boreing. “They’re tired of giving their money to woke media companies who want to indoctrinate their children with radical race and gender theory. But they want to do more than just cancel them. They want alternatives. The Daily Wire is giving them those alternatives.”
The Daily Wire’s plan to produce children’s content has been in the works for months. Boreing has brought on Eric Branscum and Ethan Nicolle of “VeggieTales” and the Babylon Bee to head up kids content development.
The original announcement of The Daily Wire’s kids content was slated for November 2022, however, The Daily Wire decided to move up the announcement to Wednesday because of reporting from Christopher Rufo, who revealed on Tuesday that Disney recently held a company meeting in response to Florida’s Parental Rights In Education Bill. In Rufo’s footage, employees like Latoya Raveneau, an executive producer for Disney, bragged about increasing “queerness” in their Disney content during the private, all-hands meeting. She also admitted to having a “not-at-all-secret gay agenda.” Vivian Ware, Disney’s diversity and inclusion manager, at the same meeting said that the company has been altering gendered language in its theme parks to come up with more gender-neutral terms.
“Disney was once a reliable source of wholesome and innocent entertainment for children,” The Daily Wire said in a press release. “But controversy after controversy has roiled the network over the last several weeks — from CEO Bob Chapek’s public condemnation of a Florida bill protecting young children from inappropriate conversations about sexuality in schools, to leaked videos of Disney employees bluntly stating their agenda to promote radical gender ideology to their young viewers — leaving parents fearful that the content their kids are consuming is brainwashing them at best and endangering them at worst.”
Boreing teased the announcement prior to the company town hall by tweeting. “The magic has left the kingdom. It’s time to build new things we can believe in.”
“I’ll tell you how we’re doing it at 5 pm EST during The Daily Wire Company Town Hall,” he added.
The announcement comes on the heels of the company’s launch of Jeremy’s Razors, which has sold over 45,000 razor subscriptions in just seven days. Jeremy’s Razors was created as a direct competitor to Harry’s Razors after Harry’s pulled their ads from Daily Wire and publicly smeared traditional American views as “inexcusable.”
The Daily Wire has also released three feature-length films with two more set to release over the next four months. In January of 2021, The Daily Wire announced its launch into films and signed a deal with Gina Carano after Disney canceled her for publicly expressing her conservative political views. The Daily Wire’s film starring Carano, “Terror on the Prairie,” will be released this summer.
The Daily Wire company town hall can be viewed here:
This is a developing story; check back for updates.