News and Commentary

GENDER-NEUTRAL Santa? Survey Says Jolly Old St. Nick Needs A ‘Modern Update’

Emily Zanotti

A majority of Brits and Americans want a “modern update” to Santa Claus, according to a survey conducted by logo-making company, GraphicSprings, and they’re even open to a “gender-neutral” St. Nick — even if that flies in the face of tradition.

Fox News reports that GraphicSprings surveyed more than 800 “people across the U.S. and U.K, asking them how they would ‘rebrand’ or modernize the jolly fellow,” and they had some….interesting…ideas about how to bring Santa Claus into the 21st century.

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