News and Commentary

DILLY, DILLY: Beer Ad Phrase BANNED From Augusta National During Masters Tournament

Emily Zanotti

If you utter the bizarre phrase, “Dilly, Dilly,” made annoyingly popular by a Bud Light beer ad, you’ll be unceremoniously booted from the Masters golf tournament at Augusta National this weekend.

According to CBS News, security officials at Augusta released a list of “banned phrases” to all Augusta staff, and top on the list is the brewing company’s latest signature tagline. Say it, and security will remove you from the tournament, no questions asked.

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