News and Commentary

Apple’s ‘Diversity’: We’re Proud To Hire Less White, Heterosexual, Christian White Men

Proudly declaring its commitment to reduce the share of white men it hires relative and does business with relative to women and members of other races, the world’s largest company in terms of market capitalization boasts of its “progress” in pursuit of “diversity.” Apple’s website also paternalistically casts “LGBT” people, non-Christians, veterans, and the disabled as beneficiaries of its enlightened approach. Informal racial, ethnic, gender, religious and other quotas are a part of Apple’s business operations, both in terms of internal human resources policies and business partnerships.

Embracing the neo-Marxist vision of society as compartmentalized into various arbitrarily-defined groups competing against one another in a zero-sum game for a greater share of economic and political power, Apple promotes the political paradigms of Democrats and the broader left.

Apple is committed to focusing on largely superficial characteristics of personhood in its mission to subvert meritocracy in favor of “diversity.”

Last year we reported the demographics of our employees for the first time externally, although we have long prioritized diversity. We promised to improve those numbers and we’re happy to report that we have made progress. In the past year we hired over 11,000 women globally, which is 65 percent more than in the previous year. In the United States, we hired more than 2,200 Black employees — a 50 percent increase over last year — and 2,700 Hispanic employees, a 66 percent increase. In total, this represents the largest group of employees we’ve ever hired from underrepresented groups in a single year. Additionally, in the first 6 months of this year, nearly 50 percent of the people we’ve hired in the United States are women, Black, Hispanic, or Native American.

As you can see, we’re working hard to expand our recruiting efforts so we continue hiring talented people from groups that are currently underrepresented in our industry. We’re supporting education with programs like the Thurgood Marshall College Fund to help students at historically black colleges and universities find opportunities in technology. ConnectED is bringing our technology to some of the most economically disadvantaged schools and communities in the United States, so more people have the opportunity to pursue their dreams. We’re also hosting hundreds of students at our annual developer conference, and we’re setting up new programs to help students learn to code.

We are proud of the progress we’ve made, and our commitment to diversity is unwavering. But we know there is a lot more work to be done.

Unsatisfied with keeping its Quixotic battle to itself, Apple promises to impose its vision upon its business partners and customers.

This means fostering diversity not just at Apple but throughout our entire ecosystem, from the customers we welcome in our stores to the suppliers and developers we work with. We are committed to fostering and advancing inclusion and diversity across Apple and all the communities we’re a part of. As one example, we’re proud that our spending on women- and minority-owned businesses exceeded $650 million last year.

In contradiction to its implicit acknowledgement that it engages in preferential hiring practices for all those who are not heterosexual, Christian, and able-bodied white men – Apple calls for equal treatment of all people.

All our employees should enjoy the same rights regardless of their gender or gender identity, ethnicity, race, veteran status, sexual orientation, religion, age, disability, or other differences. At Apple, this belief is fundamental. To fight for it, we’ll lobby those we have to lobby. We’ll live up to this standard in every office, in every Apple Store, and in every place Apple touches. When we work hard to encourage people to see things differently, the ideas they contribute may change the world.

Declaring that “diversity makes [it] stronger every day,” Apple implements a quota-based hiring practices abd business partnerships with respect to “race, age, gender, gender identity, ethnicity, religion, or sexual orientation.”

Our commitment to diversity is part of everything we do. We foster an environment that allows all employees to contribute, grow, and push their talents to achieve incredible things. It’s why we work with suppliers who share our values. And why we continue to launch initiatives that will lead to a stronger, more representative workforce.

Proud of its partnerships with groups defining themselves along the lines of race, gender, and religion, Apple neglected to join any groups oriented towards whites, Christians, and/or men.

The technology giant also highlights its friendliness with Democratic politicians and former government officials such as Rep. John Lewis (D-GA), former Secretary of Homeland Security Janet Napolitano, and former Under Secretary of Defense for Policy Michele Fluornoy.

In order to battle “unconscious bias,” Apple says, it has invited “experts” from the “Haas Institute for a Fair and Inclusive Society,” a left-wing arm of the University of California, Berkley.

CNET, the technology news and reviews giant – owned by left-wing CBS – lamented in January that Apple was not progressing quickly enough to rid itself of white, heterosexual, white men.

“Apple pushes diversity, but progress is slow – Despite minor improvements, the tech giant’s US workforce remains overwhelmingly white and male,” worried CNET’s Carrie Mihalcik.

Follow Robert Kraychik on Twitter.