The Pro-Abortion Movement’s Rebrand Is All About ‘Freedom’

Freedom. On the issue of abortion, only one side really uses that word with regularity – those who want to be clear about what is hurting women and pre-born infants. For those who want more of it, everything but abortion is said to be on the line. You’ve seen slogans like “My Body, My Choice” in branded Planned Parenthood messaging for years. But link any word to abortion often enough, and no one wants to keep it in the mix.

Forget choice, access, and health care as the top rationales for ending innocent life in the womb. It’s all Austin Powers now; “It’s freedom baby, Yeah.”