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Republicans Run Back Iconic Trump Campaign Ad — This Time Against Talarico

"Radical liberal James Talarico is for 'they/them,' not you."

Virginia Kruta
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Republicans Run Back Iconic Trump Campaign Ad — This Time Against Talarico
James Talarico (Mark Felix/Bloomberg via Getty Images)

Republicans have resurrected an ad that was used by President Donald Trump to great effect in 2024 — but this time they’re using it against Democratic Senate hopeful James Talarico.

The Dallas Express reported on Saturday that Texas PAC — a Republican-aligned super PAC — was boosting ad buys in support of Attorney General Ken Paxton (R-TX) to the tune of about $51.3 million. Among the ads scheduled to run against Talarico is one that Trump used against former Vice President Kamala Harris in the 2024 presidential election that highlights Democratic support for trans-identifying individuals, often at the expense of biological women.

“Radical liberal James Talarico is for ‘they/them,’ not you,” the repurposed ad blares, highlighting Talarico’s  record of support for trans-identifying people.

“What do we really know about James Talarico?” the ad asks, quoting Talarico as saying, “Defending trans Texans is something we have to do every day.”

“Talarico supported using taxpayer dollars for sex change surgeries on young children and even said denying your child’s gender identity is abusive. ‘Defending trans Texans is something we have to do every day,'” the ad continued. “Radical liberal James Talarico, for they, them, not you. Texas PAC is responsible for the content of this advertising.”

Talarico recently tried to walk back some of his previous comments, saying during a Fox News interview that he’d been wrong when he claimed that there were six genders.

“What I meant is there are two sexes and there’s a small percentage of people with genetic abnormalities. Obviously I didn’t say it correctly. There are not six sexes, there are two,” he said.

During the same interview, he tried to downplay Democratic efforts to allow trans-identifying males to play on female sports teams.

“I oppose trans athletes playing in girls’ sports if it risks safety or fairness,” he said, but made no effort to clarify what criteria he might use to measure “safety or fairness.”

He also claimed that Paxton – who highlighted Talarico’s statements about God being “non-binary” — was using his past “cringey comments” in order to make sure that no one was looking too closely at him. He went on to claim that he’d meant that statement in particular to be “provocative” because he was making about point about God not fitting into any particular box.

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