Rather than arguing that it doesn’t exist or that fears of it have been overblown, a recent New York Times op-ed from Sasha Issenberg said that “cancel culture works,” citing the LGBTQ community’s victory with same-sex marriage.
According to Issenberg, same-sex marriage coasted to mainstream success because LGBTQ activists like Fred Karger stopped mobilizing people to vote for a specific cause and instead mobilized them to protest individuals that gave money to measures like Proposition 8, which banned same-sex marriage in the state of California. One of the first targets of this was businessman Doug Manchester.

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