James O’Keefe Says New Media Group Will ‘Decentralize Journalism’ After Project Veritas Split
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Former Project Veritas CEO James O’Keefe sat down with Ben Shapiro on this week’s episode of “The Sunday Special,” discussing how he plans on outsourcing undercover operatives equipped with hidden cameras in order to decentralize journalism.

“What I’m trying to do is get information into the hands of the citizens so that they make the best decisions to elect the right representatives,” O’Keefe said. “I actually believe that if people had any idea what was actually going on — in the three letter agencies and the schools — then they would be rightfully outraged.”

O’Keefe announced his resignation from Project Veritas last month after a conflict with the board of directors from the investigative journalism group he founded over ten years ago. Weeks after the company ousted the guerrilla journalist, he launched O’Keefe Media Group, a new business venture promising to be surrounded by “the most elite journalists in the world.”

His ouster from the company came after the group broke a story in which Pfizer’s Director of Research and Development admitted the pharmaceutical company was apparently conducting “directed evolution” research on SARS-CoV-2.

Project Veritas’ board of directors said they wanted to fix things with O’Keefe, but he would not have contact with them after an incident unfolded in February. The board of directors alleged that O’Keefe misspent large sums of donor money and that he broke the organization’s bylaws with his actions.

“I never really figured out what exactly happened, but it’s important for me to continue my mission,” he said.

That mission with the new media group, O’Keefe said, involves “getting little cameras into the hands of 1000s of people and helping everyone be a journalist.”

“The mission is to teach people about journalism ethics … technology … and recording laws in various states — I intend to open-source all of that on the website,” he said, which has not yet become available to the public.


Under O’Keefe’s leadership, Project Veritas broke several major stories through sting operations and whistleblowers — a style of journalism that critics have called deceptive.

O’Keefe, on the other hand, decried much of the criticism, which supporters of the abrasive form of journalism say is only viewed as controversial when it doesn’t support left-wing purposes.

“It’s not about the methods,” he said. “It’s about whose ox you’re perceived to be goring — it’s all about politics, and it’s all about power.”

“I want to teach people how to do it themselves so that I don’t have to curate it,” he said at the time of the O’Keefe Media Group announcement. “And if that vision comes to life, I think that could change the world.”

Ryan Saveedra contributed to this report.

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