Clemson QB Partners With Dr. Pepper In Major Brand Endorsement Deal For College Athlete

They haven’t been making front-page news, but the new Name, Image, and Likeness rules in NCAA sports are making a lot of noise. 

As college football season creeps ever closer, the money is starting to flow in for college athletes that have serious brand value. In July, Alabama head coach Nick Saban told a bunch of high school football coaches in Texas that quarterback Bryce Young was going to make “almost seven figures” before he even starts a game for the Crimson Tide.