Basecamp, a firm known for cultivating efficient and positive professional environments, made an announcement Monday that was more notable for the fact that, in 2021, it needed to be said: The project-management software company declared that it was a company focused on developing project management software, not an entity that should try to shape Americans’ political opinions, engineer its employees’ personal lives, or take positions on unrelated public debates.
The company’s co-founders laid out their refined vision for the company, including cutting ties with things it has done in the past. The changes reject the mission creep that has increasingly overtaken large companies in Silicon Valley and elsewhere, and return to the product-focused ethos that fueled the company when they founded it in 2004. They are:
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