News and Commentary

NBA Will Leave Social Justice Messages To Be ‘Delivered Off The Floor’ Amid Ratings Dive

Emily Zanotti
NBA Will Leave Social Justice Messages To Be ‘Delivered Off The Floor’ Amid Ratings Dive
Ethan Miller/Getty Images

Amid news that the NBA is clocking record-low ratings for the 2020 NBA Finals, league commissioner Adam Silver told NBA Countdown that professional basketball will leave social justice messages “off the floor” next season.

The 2020 season, played in a “bubble” because of the coronavirus pandemic, prominently featured Black Lives Matter messaging. NBA players were encouraged to replace the surnames on their jerseys with social justice-themed messaging, and the slogan “Black Lives Matter” was printed across the court where “bubble” games were played.

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