The real kick in the teeth about graffiti, besides it being a hideous property damaging eye-sore, is the annoying fact that most of the time the markings are unreadable.
French artist Mathieu Tremblin decided he’d had enough and took to the streets of France with paints and stencils, determined to unscramble the seemingly meaningless.
Scroll below for the before and after shots.
The artist told Memefest, “Tag Clouds principle is to replace the all-over of graffiti calligraphy by readable translations like the clouds of keywords which can be found on the Internet. It shows the analogy between physical tag and virtual tag, both in the form (tagged walls compositions look the same as tag clouds), and in substance (like keywords which are markers of net surfing, graffiti are markers of urban drifting).”
According to DesignYouTrust, “Tremblin lives and works in Rennes and Arles, France. After graduation from a university of fine arts he began working with site specific urban interventions, graffiti culture, branding and the détournement of objects used in publications, installations, photography and video. This helped him document or reinvest the fruits of his experimentations.”
