<p><a href="http://dailywire.com/topic/disney" target="_blank" rel="noopener">Disney</a> and Sony are planning to re-release several <a href="http://dailywire.com/topic/hollywood" target="_blank" rel="noopener">movies</a> in domestic theaters as box office <a href="http://dailywire.com/topic/business" target="_blank" rel="noopener">numbers</a> lag.</p>
<p>Total domestic box office gross revenues were above $11.3 billion in 2019, yet fell to $2.1 billion in 2020 as a result of COVID and the lockdown-induced recession, according to <a href="https://www.boxofficemojo.com/year/?ref_=bo_nb_hm_secondarytab">Box Office Mojo</a>. Despite seeing a recovery to $4.5 billion in 2021 and $5.0 billion thus far in 2022, the number of new releases from production studios continues to lag.</p>
<p>Disney is therefore re-releasing the Star Wars solo film “Rogue One,” which debuted in 2016, as well as “Avatar,” which debuted in 2009. “Andor,” a spinoff series for the former flick, debuts on streaming platform Disney+ in the fall, while “Avatar: The Way of Water” debuts at the end of the year.</p>
<p>Sony will likewise re-release “Spider-Man: No Way Home — The More Fun Stuff,” a collaboration between Sony and Disney subsidiary Marvel Studios that will include extended scenes.</p>
<p>The news comes as Disney suffers criticism and market backlash for its involvement in left-wing social causes. In a high-profile loss for the entertainment conglomerate, “Lightyear” — which included a same-sex kiss — <a href="https://www.dailywire.com/news/gay-kiss-included-woke-toy-story-spinoff-lightyear-struggles-at-box-office?%3Futm_source=twitter&amp;utm_medium=social&amp;utm_campaign=dwtwitter">earned</a> a paltry $51 million during its three-day opening, despite a lack of competition from other children’s movies and significantly more robust success from past “Toy Story” flicks.</p>
<p>Disney’s most recent earnings report indicates that Americans may be <a href="https://www.dailywire.com/news/u-s-subscriptions-at-ultra-woke-disney-slow-to-a-crawl-after-company-loses-left-wing-political-battles">rejecting</a> the company’s foray into wokeness. Although Disney reported last Wednesday that total subscriptions for Disney+ increased from 87.6 million to 93.6 million during the <a href="https://thewaltdisneycompany.com/app/uploads/2022/08/q3-fy22-earnings.pdf">third quarter</a> of its current fiscal year, the vast majority of growth arose from international users, with only 100,000 new subscriptions coming from the domestic market. The latest figures represent a significant slowdown from the 1.5 million new domestic subscribers added by Disney during its fiscal <a href="https://thewaltdisneycompany.com/app/uploads/2022/05/q2-fy22-earnings.pdf">second quarter</a>.</p>
<p>Indeed, the slowdown occurred as Disney <a href="https://www.dailywire.com/news/disney-announces-plans-to-oppose-texas-order-criminalizing-sex-change-surgeries-on-children">vowed</a> to “take action” against the state of Texas for officials’ orders to investigate transgender procedures upon children as child abuse and <a href="https://www.dailywire.com/news/desantis-signs-parental-notification-bill-shrugs-off-dont-say-gay-uproar">opposed</a> parental rights legislation in Florida signed by Governor Ron DeSantis (R-FL), which banned classroom instruction about sexual orientation and gender identity from kindergarten to third grade. Meanwhile, a Disney producer <a href="https://www.dailywire.com/news/not-at-all-secret-gay-agenda-disney-employees-break-down-adding-queerness-to-shows-and-degenderizing-theme-parks">boasted</a> about her “not-at-all secret gay agenda” and the company’s work to infuse children’s productions with LGBTQ content.</p>
<p>Amid its activism — driven largely by <a href="https://www.dailywire.com/news/how-disney-got-caught-in-floridas-anti-grooming-bill-crossfire">internal pressure</a> from left-leaning employees — Disney appeared to be misreading the American public. In an exclusive <a href="https://www.dailywire.com/news/exclusive-poll-over-60-of-americans-back-floridas-limits-on-k-3-lessons-on-sexual-orientation-and-gender-identity">poll</a> from The Daily Wire, 64% of Americans, including 62% of Democrats and 57% of independents, supported the Florida law.</p>
<p>Americans are, on a broader level, not willing to see corporate activism distort the marketplace. In another exclusive <a href="https://www.dailywire.com/news/virtue-signaling-isnt-free-how-woke-investing-fell-apart-once-the-economy-got-bad">poll</a> from The Daily Wire, 29% of respondents agreed it is a “good thing” for companies to leverage their financial power for political or social means supported by executives, while 58% — twice as many — said it is a “bad thing.”</p>
<p>“Top Gun: Maverick” — a film full of military nostalgia, football, motorcycles, and other patriotic nods — has topped the box office this year, with $1.4 billion in worldwide revenue and $674 million in the United States, according to <a href="https://www.boxofficemojo.com/year/world/?sort=domesticGrossToDate&amp;ref_=bo_ydw__resort#table">Box Office Mojo</a>.</p>
<p><em><span style="font-weight: 400;">Disclosure: The Daily Wire has announced plans for childrens’ entertainment content.</span></em></p>

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Disney Tries Re-Releasing Old Movies As It Reels From Dismal Box Office Numbers

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Disney Tries Re-Releasing Old Movies As It Reels From Dismal Box Office Numbers