The National Republican Senatorial Committee is launching a new advertising blitz to boost Republican candidates with six months remaining until Election Day.
Running in North Carolina, Michigan, Ohio, Iowa, Alaska, and New Hampshire, the ads focus on affordability and highlight the tax cuts enacted in President Trump’s ‘One Big Beautiful Bill.’ 
“Joe Biden and Democrats’ wasteful spending wrecked the economy,” the ad supporting Michigan&#8217;s Republican candidate states. “But Mike Rogers is fighting back – working to cut government spending and advocating for working-class Americans.” 
“Republicans are making life more affordable. That means lower costs on groceries, housing, and utilities. Huge tax cuts for hard-working families and more money for our seniors,” the advertisements say.<iframe style="aspect-ratio: 16/9; max-width: 100%; width: 100%; margin: 20px auto 5px; border: 0;" src="https://player.mux.com/L02oaFum7nGsnqFQmni2h13EoMCw01ZpoC?metadata-video-content-type=embed_video&amp;metadata-video-id=65c76139-c981-410e-9520-075474578f6e&amp;metadata-video-stream-type=on-demand&amp;metadata-video-title=EXCLUSIVE%3A%20Republicans%20Choose%20Their%20Midterm%20Battleground%20In%20&amp;poster=https%3A%2F%2Fdailywireplus-v2.imgix.net%2Fimages%2Fembedded-videos%2Fcdf9a7b3-4134-40ff-96d3-c35b0a5e9f0d.jpg&amp;autoplay=false&amp;accent-color=%23DB3D3B&amp;primary-color=%23ffffff&amp;secondary-color=%23000000" allowfullscreen="allowfullscreen"></iframe>
The other five ads — supporting Senator John Husted in Ohio, Senator Dan Sullivan in Alaska, Michael Whatley in North Carolina, Ashley Hinson in Iowa, and John Sununu in New Hampshire — use the same script.
The messaging highlights how central affordability has become, as polls show growing voter dissatisfaction with prices and the state of the economy.
“Working families and seniors are still paying the price for Democrats’ reckless spending spree,” NRSC National Press Secretary Bernadette Breslin told The Daily Wire. “Senate Republicans are fighting to make life more affordable by cutting wasteful spending, reversing Democrats’ inflation, and delivering historic tax relief for hardworking Americans.”
With tax season underway, many Americans are seeing larger refunds. As of Feb. 6, 2026, average tax refunds stood at $2,290 — up nearly 11%, <a href="https://www.irs.gov/newsroom/filing-season-statistics-for-week-ending-feb-6-2026">according to the IRS.</a>
Rising fuel prices, however, may be hitting consumers at the pump. On Wednesday, the national average gas price stood at $4.536, <a href="https://gasprices.aaa.com/">according to AAA.</a>  In battleground Michigan — where Republican Mike Rogers is hoping to flip the seat — gas prices are averaging even higher at $4.805.
<a href="https://news.gallup.com/poll/708905/affordability-dominates-americans-financial-worries.aspx">A Gallup poll</a> released on April 28 found that a record 55% of Americans say their financial situation is getting worse. One in three respondents cited inflation and high prices as their top financial concern.
Retaining control of the U.S. Senate is a critical priority for the White House and Congressional Republicans. The upper chamber is responsible for confirming Supreme Court nominees and deciding President Trump’s fate should a Democratic-led House of Representatives vote to impeach him a third time. <a href="https://kalshi.com/markets/controls/senate-winner/controls-2026">Prediction markets</a> currently give Republicans a narrow advantage in retaining control. 
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Republicans hold a 53–47 majority, meaning Democrats would need to flip four seats to take control. If the chamber were split 50–50, Vice President Vance could cast tie-breaking votes.
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Maine Senator Susan Collins — who is set to face off against Graham Platner — is not included in the NRSC’s advertisement blitz. 
Platner, who was exposed for having a Nazi tattoo, also faced backlash for past <a href="https://www.dailywire.com/news/dem-senate-hopeful-called-himself-a-communist-made-racist-comments-in-reddit-posts">Reddit posts</a>, including ones where he called himself a “communist” and said, “cops are bastards.”
Chuck Schumer’s candidate of choice, Gov. Janet Mills, dropped out of the race after failing to gain traction with left-wing primary voters. 
Her exit from the race was welcome news to Republicans.
“Chuck Schumer and Senate Democrats just coronated a phony who is too extreme for Maine. Susan Collins has always put in the work for her constituents and delivered. Washington Democrats always fall short in Maine and will again, because they just nominated a dishonest radical,” NRSC Chairman Tim Scott (R-SC) <a href="https://www.dailywire.com/news/maine-dem-who-sparred-with-trump-over-trans-athletes-ends-campaign">said in a statement.</a>

EXCLUSIVE: Republicans Home In On Affordability In Midterm Battleground Ad Push

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The U.S. Supreme Court on Wednesday sharply limited the ability of states to consider race when drawing congressional maps, a decision that could reshape the balance of power in Washington and intensify redistricting battles ahead of the 2026 midterms.
Writing for the majority, Justice Samuel Alito struck down Louisiana’s congressional map, which included two majority-black districts, as an unconstitutional racial gerrymander.
In the court&#8217;s <a href="https://www.supremecourt.gov/opinions/25pdf/24-109_21o3.pdf">36-page opinion</a>, Alito emphasized that “the Constitution almost never permits the Federal Government or a State to discriminate on the basis of race,” framing the central <a href="https://www.scotusblog.com/2026/04/in-major-voting-rights-act-case-supreme-court-strikes-down-redistricting-map-challenged-as-racia/">question </a>as whether compliance with the Voting Rights Act justifies such actions.
For the court&#8217;s conservative wing, the answer was no.
&#8220;Because the Voting Rights Act did not require Louisiana to create an additional majority-minority district, no compelling interest justified the State’s use of race in creating SB8, and that map is an unconstitutional racial gerrymander,&#8221; the court&#8217;s opinion held.
The ruling stopped short of overturning Section 2 of the Voting Rights Act, but it significantly restricts how states can use race in redistricting, a shift that could weaken a key mechanism for creating majority-minority districts.
&#8220;Today&#8217;s 6-3 Supreme Court decision in the Callais case is BIG WIN for Equal Protection under the Law, as it returns the Voting Rights Act to its Original Intent, which was to protect against intentional Racial Discrimination,&#8221; President Trump celebrated in a <a href="https://truthsocial.com/@realDonaldTrump/posts/116490075773072322">Truth Social post.</a> &#8220;Thank you to the brilliant Justice Samuel Alito for authoring this important and appropriate Opinion.&#8221;
In a bitter dissent, liberal Justice Elena Kagan warned of sweeping consequences that &#8220;are likely to be far-reaching and grave.&#8221;
&#8220;Today’s decision renders Section 2 all but a dead letter,&#8221; Kagan wrote. &#8220;In the States where that law continues to matter—the States still marked by residential segregation and racially polarized voting—minority voters can now be cracked out of the electoral process.&#8221;
Louisiana will be required to redraw its maps, and other Republican-led states will likely revisit their own districts amid an escalating nationwide redistricting battle.
Ryan Girdusky, a conservative political consultant and host of the podcast &#8220;It&#8217;s A Numbers Game,&#8221; said he expects the White House to pressure Republican-led states to act ahead of the November elections.
&#8220;I think the White House was genuinely caught off guard with how ambitious blue states would be, like California and Virginia, to redistrict their states in retaliation to Missouri and Texas,&#8221; Girdusky told The Daily Wire. &#8220;And because they are on the losing side of this calculation, as of right now, of this redistricting calculation, and because Indiana failed to redistrict, there&#8217;s going to be immense pressure on all southern states to redistrict black, majority, mostly rural districts, into Republican districts.&#8221; 
New maps in Louisiana, Florida, Georgia, Alabama, South Carolina, Mississippi, North Carolina, and Tennessee could net Republicans as many as 12 seats in Congress, <a href="https://www.nytimes.com/2025/10/15/upshot/supreme-court-voting-rights-gerrymander.html">according to a New York Times analysis. </a>
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Blue states, including California and Virginia, have passed referendums expected to add Democratic seats. The Virginia Supreme Court is currently considering Republican-backed legal challenges.
&#8220;If Virginia cannot redistrict, if Virginia has to go back to its old district lines, and we have a situation where they go back to their old lines, and the South is able to redistrict, it absolutely could be game-changing as far as the midterms go,&#8221; Girdusky added.
Democrats sharply criticized the ruling. Democratic National Committee Chair Ken Martin called Wednesday&#8217;s ruling a &#8220;dark day for America,&#8221; arguing the court &#8220;effectively killed Section 2 of the Voting Rights Act, a major step back in the fight for racial justice and fair representation.&#8221;
Sen. Elizabeth Warren (D-MA) <a href="https://x.com/SenWarren/status/2049536788625027493?s=20">described the decision</a> as a &#8220;sledgehammer to one of the most important civil rights laws in American history.&#8221;
For Justice Clarence Thomas, who grew up in the segregated South, the court&#8217;s ruling didn&#8217;t go far enough.
&#8220;As I explained more than 30 years ago, I would go further and hold that §2 of the Voting Rights Act does not regulate districting at all,&#8221; Thomas wrote, calling the court&#8217;s prior approach a &#8220;disastrous misadventure.&#8221;

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EXCLUSIVE: Republicans Home In On Affordability In Midterm Battleground Ad Push

Supreme Court Ruling Cracks Open Redistricting War And Republicans See Path To Power Shift