With locations in every zip code, the Salvation Army helps millions of Americans escape poverty every year by providing a host of services such as financial assistance, counseling, job training, and disaster relief.
For decades, the Salvation Army has used the generous donations of Americans to better society by providing these services to people in need in the U.S. and abroad. In fact, according to Kenny Xu, president of Color Us United, 80% of the Salvation Army’s worldwide donations come from Americans. But in recent years, the Salvation Army has shifted its focus and its priorities.


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