News and Commentary

‘Low-Information Voters’ Study Offers Some Very Troubling, And Sometimes Hilarious, Results For Democrats

John Bickley
‘Low-Information Voters’ Study Offers Some Very Troubling, And Sometimes Hilarious, Results For Democrats
Evan Vucci/Bloomberg/Getty Images

As 2020 kicks into gear, a series of focus groups involving “low-information voters” conducted by Barack Obama’s former speechwriter offer some deeply troubling — if at times hilarious — takeaways for Democrats.

The study, which involved focus groups in four different cities, was conducted late last year by Obama’s former speechwriter, Jon Favreau, for the second season of his Crooked Media-produced podcast “The Wilderness.” Each focus group consisted of 10 voters with specific voting records: Philadelphia’s group of ten all voted for Hillary in 2016; Milwaukee’s group voted for Obama in 2012, flipped to Trump in 2016, then voted Democrat again in 2018;  the group in Miami was mostly black and Hispanic voters who voted for Obama in 2012, but either stayed home in 2016 or voted third party; and the Phoenix participants all flipped from Romney in 2012 to Clinton in 2016. All but the Phoenix group consisted of what politicos generally call “low-information voters.”

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