Moms Have A New Obsession… And It’s Dirt Cheap

Move over, eBay. Slide aside, Depop. Pipe down, Poshmark. There’s a new reseller market in town, and it’s caught on like wildfire.

Last month I had never heard of Vinted. Then, within a matter of weeks, it was all anyone in my social circle was talking about. Moms were frantically listing outgrown kids’ clothes and shoes while sheepishly admitting to purchasing more than they were earning. New-in-box toys for massive discounts. Brand-name shoes with nary a scuff mark. Sequined dresses, worn once, that Kohl’s would charge $40 for, offered for $3.