Sometimes, time doesn’t heal all wounds — especially those that are self-inflicted.
Advertisers continue to stay away from TBS’ “Full Frontal” after host Samantha Bee called President Trump’s daughter Ivanka a “feckless c**t” and suggested she should seduce her father.
For her Wednesday show, just six non-Turner-owned promos sponsored the show, Newsbusters reports.
PlayStation 4 came back for another go while Universal’s The First Purge, Trip Adviser, Consumer Cellular, New Line Cinema’s Tag, and Wendy’s replaced the others.
(While Tag was made by New Line Cinema, the studio was ultimately owned by Time Warner, which also owns Turner, TBS and Bee’s show.)
Bee apologized for calling Ivanka a disgusting word, but then pretty much undid her apology on her show June 6.
“I crossed the line. I regret it and I do apologize for that,” she said, adding, “The problem is, that many of women have heard that word at the worst moments in their lives. A lot of women don’t want to reclaim that word. They want it gone and I don’t blame them. I don’t want to inflict more pain on them.”
So, not really an apology to Ivanka, but to all of Womankind.
Then she said: “I want this show to be challenging and I want it to be honest and I never intended to hurt anyone — except Ted Cruz.” Oh, hilarious.
But advertisers still bailed.
“The first broadcast of Bee’s TBS series “Full Frontal” after she sparked a controversy last week contained far fewer national commercials than it normally does, a signal that Madison Avenue find the comedienne too hot to support a week after she used a charged epithet that refers to a part of the female anatomy to insult President Donald Trump’s daughter, Ivanka,” Variety reports after her first show back.
The Time Warner-owned cable network filled the commercial breaks of her program largely with promos for other programs on TBS and TNT, such as “Drop The Mic,” “Claws,” and “Conan.” Only a small handful of national ads for PlayStation; the Warner Brothers movie “Ocean’s 8”; the Epix cable series “Deep State”; and the latest entry in the Univeral Pictures “Jurassic World” series accompanied this week’s broadcast of the program.
In contrast, the first commercial break alone in last week’s “Full Frontal” broadcast contained commercials from Orkin, Yum Brands’ Taco Bell, Apple, Nestle’s Haagen Dazs, and Suntory Holdings’ Jim Beam.