Talk about insensitive! As people rebuild their homes lost in the wake of Hurricane Irma, the people behind the Sports Illustrated Swimsuit Issue have been posting bikini shots of sexy models on beaches affected by the hurricane.

According to Page Six, the famed sports magazine posted photos of the "Brooklyn Nets cheerleaders posing in bikinis in the Caribbean — which was slammed by Hurricane Irma last week."

The @brooklynettes are making our debut swimwear line look REAL GOOD. #BrooklynInBarbados

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The shoot for their 2018 calendar took place in Barbados, where the British army is coordinating relief efforts. If that's not bad enough, just days before, the team "posted topless shots of a model taken by a pool in Houston" where recovery efforts continue in the aftermath of Hurricane Harvey.

Sports Illustrated has not commented on the matter, but one reader called the shots "incredibly shameless and inappropriate given the devastation in Texas and the Caribbean.”

To illustrate just how bad these areas have been ravaged, former SI cover star, Virgin Islands resident Hannah Jeter, is on hand to provide the details: “People in the Virgin Islands are running out of fuel, water and food. People are dying!!! People are lost!!!! We are an afterthought and are not getting the help that we need!!! . . . This is an emergency!!!!!”

Not the time for posting half-naked pics on beaches just miles away from people fighting for survival.