On Wednesday, conservative corporate watchdog group 2ndVote announced that Macy's department store was no longer funding abortion giant Planned Parenthood. The iconic store informed the pro-life group last week, just in time for conservatives' holiday shopping. 

"Last week, Macy’s confirmed with us that the company no longer gives and no longer matches gifts to Planned Parenthood,” announced 2ndVote Executive Director Lance Wray, via an emailed press release. “We’re constantly updating our research to portray companies in the fairest possible light."

The advocacy group reports on corporate entities' donations and practices so informed conservative consumers can feel free to abstain from such businesses, or, in other words, cast their second vote with their wallets. In 2015, the group initially rolled out their Planned Parenthood Resource Page, which lists all companies directly or indirectly funding Planned Parenthood.

“We developed the list of Planned Parenthood’s corporate supporters so conservatives could engage these companies and, if necessary, use their shopping decisions to send a message,” explained the executive.

Due in part to their work and the response of active conservatives, four major companies, and now Macy's, have distanced themselves from the scandal-ridden abortion corporation:

"2ndVote's Planned Parenthood Resource Page, was originally released in 2015 with 41 companies that were found having a direct financial relationship with the abortion provider," reads the press release. "Four companies (AT&T, Coca-Cola, Ford, and Xerox) on the list publicly distanced themselves from Planned Parenthood. At that time, Macy’s was making donations to Planned Parenthood."

“It’s apparent that conservatives are using 2ndVote’s research to positively influence what companies like Macy’s are funding," Wray concluded. 
 
 As provided via 2ndVote, below is a list of companies that directly fund Planned Parenthood:

 Adobe

American Express

Avon

Bank of America

Bath & Body Works

Ben & Jerry’s

Boeing

Clorox

Converse

Deutsche Bank

Dockers

Energizer

Expedia

ExxonMobil

Fannie Mae

Groupon

Intuit

Johnson & Johnson

La Senza

Levi Strauss

Liberty Mutual

March of Dimes

Microsoft

Morgan Stanley

Nike

Oracle

PepsiCo

Pfizer

Progressive Insurance

Starbucks

Susan G. Komen

Tostitos

Unilever

United Way

Verizon

Wells Fargo

To donate to the activist group this holiday season, click here